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Koaich vs. the apps in your phone's dock.

SMS, WhatsApp, Facebook Messenger, LinkedIn, Signal. The apps you use for personal life — family, friends, professional outreach, casual social. For most of them, the cryptography for content is genuinely fine. The differences that matter are different.

THE THREE QUESTIONS TO ASK
  1. Business model. Is the operator's revenue ad-targeting (which feeds on metadata, even when content is sealed)? Or subscription / non-profit?
  2. Identity. Is the account your phone number? Your Facebook profile? Your LinkedIn identity? Or pseudonymous? Identity coupling determines whether you can compartmentalize this app from the rest of your life.
  3. Metadata posture. Even with E2E content, the vendor sees who-talks-to-whom and when. What do they do with that signal? What's their published transparency-report response?

The comparison matrix

Columns include the operational differences messaging users actually care about: business model, identity coupling, sealed-sender (whether the vendor sees the sender), and backup encryption.

Koaich
SignalSMSFacebook MessengerLinkedIn messagesWhatsApp
E2E encrypted messages by default YesYesNoYes (since late 2024)NoYes (Signal Protocol)
E2E encrypted files YesYes (attachments in chats)n/aYes (in E2E chats)NoYes (attachments in E2E chats)
Can the vendor read your content? NoNoYes (carrier reads all)No (content); Yes (metadata)YesNo (content); Yes (metadata)
Group key rotation on member churn Yes (MLS)Yesn/aYes (Signal Protocol groups)n/aYes (Signal Protocol)
Message TTL / auto-expiration Yes, every messageYesNoDisappearing messages (opt-in per chat)NoDisappearing messages (opt-in per chat)
Recovery without vendor-held keys Yes (Shamir + WebAuthn)Yes (PIN)n/aEncrypted backups (opt-in PIN)No (password reset)Encrypted backups (opt-in PIN)
Operator business model Subscription (no ad-targeting)Non-profit (no ads)Carrier subscriptionAdvertising (Meta)Advertising + premium (Microsoft)Advertising (Meta)
Account identity tied to broader profile No (Koaich account only)No (phone or username)Phone number (carrier-bound)Yes (Facebook profile)Yes (LinkedIn profile + Microsoft)Yes (phone number, Meta-linked)
Cloud backup encrypted end-to-end Yes (by design)Yes (Signal-managed)n/a (carrier-stored)Opt-in (PIN required)Opt-in (PIN required, since 2021)
Contact list visible to vendor No (encrypted client-side)No (kept on device)Yes (carrier address book sync varies)Yes (Facebook contacts + uploaded)Yes (entire network is the address book)Yes (full phone-book upload by default)
Contact lookup uses keyed HMAC (vs. cleartext email) Yes (email_hmac)Yes (private contact discovery via SGX)n/aNo (cleartext)No (cleartext)No (cleartext phone numbers uploaded)
Sealed-sender (vendor can't see who sent the message) No (roadmap — see PRD)YesNo (carrier sees everything)NoNoNo

Two distinct metadata questions worth separating: contact data (your address book and who's in it) — Koaich keeps this encrypted client-side and looks up contacts by salted HMAC, never cleartext email; address graph(who sent a given message to whom in real-time routing) — Koaich's server currently sees this, same as WhatsApp / Messenger / pre-sealed-sender Signal. Sealed-sender — a Signal-pioneered technique where even the operator can't reliably learn who sent a given message — is on our roadmap.

Detailed comparisons

Each app expanded. Note that Signal is the strongest messaging-only privacy answer — Koaich isn't trying to beat it for chat; we extend the same shape to documents + files + shared rooms.

KOAICH VS.

Signal

The encrypted messaging standard.

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What Signal optimizes for

Signal's bet is privacy-by-architecture for personal messaging. Same trust model as Koaich. Different product surface.

  • ·End-to-end encrypted messaging by default — same cryptographic primitives Koaich uses
  • ·Public track record of producing only metadata under data requests
  • ·Free; non-profit; cannot expand into documents/files/workspace surface by design

Where Koaich is different

Different products: Signal is messaging-only. No documents, no file workspace, no AI agents, no per-vault isolation, no external-email recipients. If all you need is encrypted 1:1 and group chat, Signal is the right answer.

Pick Signal when

All you need is encrypted personal messaging — no documents, no files, no group workspaces, no email-bridged delivery.

Pick Koaich when

You need the same privacy property across documents, files, group rooms, and email-bridged recipients.

Questions people ask

+Is Signal a workspace tool?

No. Signal is a one-to-one and group messaging app — there are no documents, no file workspaces, no AI features, no per-vault isolation, no email-bridged delivery. It is purpose-built for messaging and stays in that lane by design.

+What does Koaich offer that Signal doesn't?

Documents and files (encrypted), group rooms with per-vault key isolation (so a member churn re-keys only the affected vault), AI features that run on-device against decrypted content, and an encrypted-digest mechanism for delivering messages to recipients without a Koaich account.

+Does Koaich use the same cryptography as Signal?

Koaich uses the same cryptographic primitives — Curve25519, ChaCha20-Poly1305, the X3DH key agreement — for one-to-one messaging. Group rooms use the IETF MLS protocol (RFC 9420), which provides equivalent properties at group scale.

+When should I pick Signal over Koaich?

If all you need is encrypted one-to-one or group messaging — no documents, no files, no workspace structure, no email-bridged delivery — Signal is the right answer. Koaich starts to matter once your work needs the same encryption property applied to documents, files, and group rooms.

KOAICH VS.

SMS

The default text message on every phone.

+
IN PLAIN ENGLISH

SMS is what you use when you text from your phone's built-in messaging app to a number that isn't an iPhone (so it falls back from iMessage). It has no encryption at all — your phone carrier reads every message, stores them on their servers, hands them over on simple legal requests, and any hacker who steals a phone number (a SIM-swap attack) can read everything sent to it. People send 2FA codes, bank-account info, family-emergency details, and confidential work through SMS every day. They shouldn't.

What SMS optimizes for

SMS predates the modern internet. It's standardized at the carrier layer with no cryptographic protection whatsoever — carriers route, store, and can read every message. Almost every privacy property a modern messaging app has is something SMS lacks.

  • ·Works on every phone ever made, no app required
  • ·Routes through cell-carrier infrastructure regulated for delivery, not privacy
  • ·Free at the user level on most plans (the carrier is paid in metadata + business)

Where Koaich is different

SMS gives the carrier full access to your messages — content, recipient, timing. A carrier breach exposes everything; a SIM-swap exposes everything to whoever runs the attack; a court order yields cleartext. Koaich encrypts every message on your device with keys we never see. The same text that's a 12-character string in SMS becomes ciphertext that nothing on the carrier network can decrypt.

Pick SMS when

You need to reach someone whose phone you can't install an app on, or someone who'd never install one. SMS is the universal lowest-common-denominator. For non-sensitive logistics ("running 10 min late") that's fine.

Pick Koaich when

For anything you'd be embarrassed to have leaked — health updates to family, financial details, account credentials, sensitive coordination, photos that aren't for general circulation — SMS is the wrong tool. Koaich makes it the right shape.

Questions people ask

+Is SMS encrypted?

No. SMS has no end-to-end encryption and no transport-layer encryption in the modern sense. Cell-tower-to-cell-tower traffic on the carrier network is partially encrypted under standards like A5/1 and A5/3, but the carrier itself stores and routes cleartext. A carrier can produce SMS content under legal demand; an attacker who controls the carrier can read it.

+Can someone read my text messages?

Yes. Your phone carrier can. So can anyone with a court order against the carrier. So can an attacker who SIM-swaps your phone number to a device they control — a known and well-documented attack pattern. Anyone receiving messages on a stolen or compromised phone reads them too.

+What's a more private alternative to SMS?

Any app that uses end-to-end encryption is meaningfully more private than SMS. Signal is the messaging-only gold standard. iMessage is E2E between iPhones (but falls back to SMS for cross-platform). Koaich is built for the same property applied across messages, documents, files, and group rooms.

+Are 2FA codes safe to send via SMS?

Less safe than other options. SMS-based 2FA is vulnerable to SIM-swap attacks where attackers transfer your phone number to a device they control, then receive your verification codes. Authenticator apps (Authy, Google Authenticator) and hardware keys (YubiKey) are stronger second factors. Most security guidance treats SMS 2FA as 'better than no 2FA, worse than app-based 2FA.'

KOAICH VS.

Facebook Messenger

Meta's default chat app, now E2E by default.

+
IN PLAIN ENGLISH

Meta finished rolling out end-to-end encryption for all Messenger chats in late 2024. For the message content itself, this is genuinely strong — Meta cannot read what you write. The differences with Koaich are not about cryptography; they're about who runs the service. Meta's revenue is advertising. Even when your message content is sealed, Meta still sees the patterns (who you talk to, how often, group memberships) and ties Messenger activity to the broader Facebook + Instagram + WhatsApp profile they use for ad targeting. Koaich isn't ad-supported and the account isn't part of any ad-targeting graph.

What Facebook Messenger optimizes for

Messenger uses an E2E implementation derived from the Signal Protocol. Message content is encrypted on the user's device. The architecture difference vs. Koaich isn't cryptographic at the content layer — it's operational: who runs the service, what their revenue model funds, and what the account is tied to.

  • ·End-to-end encrypted message content (rolled out fully in late 2024, Signal Protocol-derived)
  • ·Two billion+ users; almost everyone you'd want to message already has it
  • ·Tight integration with Facebook + Instagram for the use cases where that integration is wanted

Where Koaich is different

Messenger's content encryption is real and good. The honest comparison is at the operational layer: Meta's revenue is targeted advertising, so the company has a structural incentive to maximize the metadata signal flowing into the ad graph. Koaich's revenue is subscription, so we don't. We also don't tie your account to a Facebook profile or anything else outside Koaich. And Koaich extends to documents, files, and shared rooms — Messenger is chat only.

Pick Facebook Messenger when

You need to reach the two billion people who already have it, or you want messaging that lives in the Facebook / Instagram ecosystem alongside the rest of your social activity. The content protection is real.

Pick Koaich when

You want messaging where the operating company doesn't sell ads against your patterns, doesn't link to a broader social profile, and lets the same encryption extend to your documents, files, and shared rooms — not just chat.

Questions people ask

+Is Facebook Messenger end-to-end encrypted?

Yes, as of late 2024 — Meta completed rolling out end-to-end encryption for all one-to-one chats and group chats using a Signal Protocol-derived implementation. Message content is sealed on your device. Encrypted cloud backups exist but are an opt-in feature requiring PIN setup; without it, backup-time history isn't end-to-end protected.

+Can Meta read my Messenger messages?

Meta cannot read message content on end-to-end encrypted conversations. Meta can still see metadata that's inherent to operating a messaging service — who you message, when, message frequency, group memberships. Honest framing: Koaich's current architecture also sees similar metadata for its own service; the difference is what each company does with it. Meta's business model is advertising; Koaich's isn't.

+Does Facebook Messenger sell my data?

Meta uses Messenger metadata — your patterns of communication, not message content — as input to their advertising business. They don't sell raw data to third parties in the literal sense; they sell access to targeted advertising audiences built from your data. The distinction matters legally; in practice, the data feeds the same machine.

+What's the actual difference between Messenger and Koaich for personal chat?

For just the encrypted-content question on personal chats, they're roughly equivalent — both use Signal-Protocol-derived E2E for messages. The real differences are: (1) Koaich isn't operated by an advertising company, so there's no structural incentive to maximize metadata extraction; (2) Koaich's account isn't part of a broader social-profile graph; (3) Koaich extends to documents, files, and shared rooms beyond chat. If you only want personal chat and don't mind Meta's ecosystem, Messenger works. If you want one tool for chat + docs + files all sealed the same way, that's Koaich.

KOAICH VS.

LinkedIn messages

The professional inbox Microsoft owns and reads.

+
IN PLAIN ENGLISH

LinkedIn messages aren't encrypted in the end-to-end sense. LinkedIn — and parent company Microsoft — read every message to power recruiting features, content filtering, spam detection, and the patterns that drive InMail conversion. People send salary negotiations, candidate intros, sensitive professional gossip, and confidential business proposals via LinkedIn DMs without realizing the platform sees all of it as readable text.

What LinkedIn messages optimizes for

LinkedIn messages are stored server-side as cleartext. LinkedIn operates the messaging on Microsoft infrastructure and uses message content as signal for recommendation systems, search relevance, and product features. There is no end-to-end encryption claim from LinkedIn.

  • ·Native messaging on the largest professional network — already a habit for hiring, sales, business intros
  • ·Threaded with profile context (job history, mutual connections) right next to the conversation
  • ·Owned by Microsoft, integrated with the broader M365 / Teams ecosystem on Premium tiers

Where Koaich is different

LinkedIn reads every message. That's how InMail works, how spam filtering works, how 'people you may know' surfaces candidates. The signal feeds the platform — and a subpoena to LinkedIn yields cleartext. For salary discussions, candidate negotiations, business confidentiality, and pre-announcement professional moves, that's the wrong shape. Koaich messages are encrypted on your device with keys we don't hold.

Pick LinkedIn messages when

For first-touch professional outreach to someone you don't have a real email for, recruiting message that's deliberately part of the LinkedIn-product surface (showing up in their inbox alongside other recruiter messages), or networking small talk where the message itself isn't sensitive.

Pick Koaich when

Once a professional conversation moves past introductions — salary specifics, candidate strategy, business proposals under NDA, anything that would be uncomfortable if leaked — LinkedIn is the wrong inbox. Koaich gives you the same threading + identity structure with cryptographic confidentiality.

Questions people ask

+Are LinkedIn messages encrypted?

LinkedIn messages are encrypted in transit (TLS) and at rest in storage (Microsoft-held keys), but they are not end-to-end encrypted. LinkedIn and Microsoft can read message content; they use it for spam filtering, product features, and recommendation systems.

+Can LinkedIn read my DMs?

Yes. LinkedIn — and Microsoft, who owns LinkedIn — has technical access to message content. This is how InMail features, 'people you may know,' spam detection, and content filtering operate. LinkedIn's privacy policy describes their access; the access exists at the architecture layer.

+Is LinkedIn safe for sensitive business conversations?

For salary negotiations, candidate strategy, M&A discussions, NDA-protected proposals, or anything you'd be uncomfortable having read by Microsoft staff — LinkedIn is not the right channel. The conversations are vendor-readable, retained, and producible under legal demand.

+What should I use for confidential professional messaging?

Move sensitive conversations off LinkedIn once they pass the introductory stage. End-to-end encrypted alternatives include Signal (messaging only), Koaich (messaging + documents + files for ongoing professional collaboration), or encrypted email with PGP/GPG for one-shot sensitive correspondence.

KOAICH VS.

WhatsApp

The default messaging app for two billion people.

+
IN PLAIN ENGLISH

WhatsApp encrypts your messages. Meta still owns the graph. End-to-end encryption on content has been default since 2016 (Signal Protocol) — that part is genuinely strong. But Meta sees the metadata that wraps every message: who you talk to, when, how often, your group memberships, your phone number visible to every chat partner, your 'last seen' and read receipts, and your IP. All of that flows into the same corporate entity that monetizes Instagram and Facebook. Your chat backups on iCloud or Google Drive were historically plaintext to Meta; the end-to-end backup feature exists since 2021 but is opt-in and requires you to remember a separate password. The metadata graph — *who talks to whom* — is one of the most commercially valuable signals on the internet, and on WhatsApp it's Meta's product, even when the content is sealed.

What WhatsApp optimizes for

WhatsApp uses the Signal Protocol for E2E message content. The honest comparison with Koaich isn't cryptographic at the content layer — it's about what surrounds the content. Meta corp has access to the full metadata graph: phone-number identifier, contact lists, group memberships, message timing, presence, IP, and (without opt-in E2E backups) the chat history itself. Koaich isn't operated by an advertising company, doesn't use your phone number as the identifier, and extends the encryption shape beyond chat to documents, files, and shared rooms.

  • ·End-to-end encrypted by default for messages, voice, and video (Signal Protocol)
  • ·Two billion+ users globally — for many regions, the de facto messaging platform
  • ·E2E cloud backups available as an opt-in (since 2021) for iCloud and Google Drive

Where Koaich is different

WhatsApp's content encryption is genuinely strong; the cryptographic primitives are the same as Signal's. The honest differences vs. Koaich are operational and product-shape: Meta's revenue depends on building a profile from your communication patterns; Koaich's revenue doesn't. WhatsApp's identity is your phone number — visible to chat partners and tied to your real-world identity at the carrier; Koaich's identity is a Koaich account, not a phone number. And WhatsApp doesn't extend to documents, file collaboration, or shared rooms — Koaich does, with the same E2E property.

Pick WhatsApp when

Casual messaging with friends and family who are already on WhatsApp — for two billion people internationally, it's the de facto platform. The E2E content protection is real and worth using. Phone-number identity is acceptable for personal-life chat.

Pick Koaich when

You want messaging where the operating company isn't an advertising business (no incentive to extract maximum metadata signal), where identity isn't your phone number (better professional/personal separation), and where the same encryption extends to documents and shared files — not just chat.

Questions people ask

+Is WhatsApp safe to use?

WhatsApp uses the Signal Protocol for end-to-end encryption of message content. For most users in most threat models, the content protection is genuine and meaningful — Meta cannot read your messages. The harder question is metadata: Meta retains who you message, when, group memberships, your phone number, and ties this signal to your broader Meta-platform profile for ad targeting.

+Can Meta read my WhatsApp messages?

Meta cannot read message content — that's encrypted end-to-end. Meta can see metadata: who you message, when, message frequency, group memberships, and your phone number is visible to anyone you've messaged. Encrypted cloud backups (opt-in, 2021+) protect message history at backup time; without that opt-in, iCloud / Google Drive backups aren't end-to-end protected.

+What's the difference between WhatsApp and Signal?

Same encryption protocol, different operating model. Signal is a non-profit; their published response to subpoenas produces only account creation date and last connection date — they've minimized metadata at the architecture layer (sealed-sender, etc.). WhatsApp is operated by Meta, whose business model is advertising-funded; metadata flows into their broader ad-targeting graph, and subpoena responses can include metadata, contacts, and group memberships.

+What's the difference between WhatsApp and Koaich for personal chat?

For just the content encryption on personal chat, they're cryptographically similar — both Signal-Protocol-derived E2E. The honest differences: (1) operator — Meta is an advertising company, so the business has a structural incentive to maximize the metadata signal; Koaich isn't ad-supported. (2) identity — WhatsApp is keyed to your phone number, visible to chat partners; Koaich uses a Koaich account, not a phone number. (3) scope — WhatsApp is messaging-only; Koaich extends the same encryption to documents, files, and shared rooms. If you want messaging-only with minimal metadata, Signal is the strongest answer. If you want chat plus the rest of your work life under the same encryption shape, that's where Koaich fits.

A NOTE ON THIS MESSAGING COMPARISON

The analysis and viewpoints on this page are based on Koaich's internal review of each vendor's publicly available documentation, marketing claims, transparency reports, and disclosed incidents at the time of writing. These viewpoints have not been independently audited. Vendor capabilities, terms, and architectures change. If a specific claim here is inaccurate or out of date, please write to hello@koaich.com and we'll review and correct it.

See /methodology for our research process and the full list of sources we cite per vendor. Legal disclaimer at /terms.

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